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4 Ways To Grow Your Personal Brand with Intention
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staying true to yourself is key when it comes to personal brand and networking
Sassy Lifestyle, Sex, Love & Relationships, Tech Savvy

4 Ways To Grow Your Personal Brand with Intention

November 17, 2020
-
Posted by Hallie Avolio

staying true to yourself is key when it comes to personal brand and networking


“Networking is a vital piece of how you grow a business.” – Christine Smith, co-founder RiplEFX

 

If you are a business owner, you know how critical it is to connect with your ideal client and attract the business you desire.

 

The question is, how do you do this?

 

One route is investing in advertising.  But perhaps the best way to grow your business is word-of-mouth and connecting with your ideal client.  AKA, networking!

 

If you are shrinking back at the thought of having to go to one more virtual happy hour, post one more piece on social media, or offer to have a 1:1 chat via Zoom with a stranger…keep reading because you might be surprised to learn some new tactics!

 

Christine Smith calls herself the Obi-Wan Kenobi of networking for a reason.  If you are a Star Wars fan, you know that this ultimate Jedi reference means she knows her stuff.

 

When Christine and I chatted on Sassy AF TV, she taught some valuable lessons about how to really promote your personal brand and be effective at networking in today’s business climate.

 

Make sure to watch the entire interview for the full conversation, but here are 4 tips Christine offers to help your business and personal brand stand out.

 

Tip #1: Keep it professional

 

There is a big difference between being vulnerable/sharing from your heart and word vomiting about topics that get others riled up.  Whether you are posting on social media or working the virtual room during a Zoom networking event, make sure you stay away from topics like religion or politics.  Opinions are important and valued, but you want to make sure your conversations stay in the professional realm and you know your audience.

 

Tip #2: Be vocal about things you are passionate about

 

When you are building a personal brand and really want to make an impact, then speak out about what you believe in.  Are you interested in the environment or sports or entertainment?  Share about these topics and others that really light you up!  When you share authentically from your heart, others who are drawn to similar topics will connect with you.  The more you can create that “know, like, trust” factor with your ideal client avatar, the more likely they are to become raving fans!

Tip #3: Be yourself more

 

How can you share vulnerably in ways that endear you to your audience?  When you are networking, ask others about their family, their values, and share what is important to you.  At the end of the day, we are all humans seeking connection and the more you can offer about your real self, the more you will stand out amongst your competition.

 

Tip #4: Exposure, engagement, consistency

 

One of the biggest mistakes business owners make is that they don’t take networking seriously enough.  Perhaps it’s because it makes them nervous or feels out of their comfort zone!  That said, it’s time to break through that place of comfort and really get out there.  If you want to network intentionally, stand out, and build your personal brand, you have to be consistent and engage with your audience.  Don’t “post and ghost” or attend a networking event and walk away without having really connected with 2-3 people.  When you look at networking as an investment in your business and personal brand, you will be more effective and make a bigger impact.

 

In conclusion

 

Christine has one more valuable reminder, “Everyone is not going to like you!  And that is OK!”  Remember, you have to continue to show up as YOU…this is a PERSONAL brand, right?

 

As long as you stay true to yourself and follow the rules outlined here, you will continue to thrive as a professional and grow your personal brand.

 

Make sure to watch or listen to this full interview and let us know how this is helping you develop your skills at networking and taking your business to the next level!


If you really loved this article, we would love a shout out on your favorite social media platform and please tag us (@sassyhealthyfit) so we can give you a big virtual hug!

You can connect with Christine on LinkedIn at https://www.linkedin.com/in/christinesmith34/ and through her website: https://riplefx.us/.

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November 17, 2020

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Do you believe in magic ✨??? ⁣ ⁣ Now you wil Do you believe in magic ✨??? ⁣
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Get that out of your head because it just doesn't exist.⁣
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When it comes to business or your self-care/personal development, you have to show up DAILY.⁣
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When I felt stuck in my life (and it was for YEARS!),⁣
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I wasn't happy…⁣
I totally played the victim card…⁣
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💥 When I DECIDED to get unstuck, I realized I had to LEARN new ways of existing.⁣
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Learning something new is one of the EASIEST ways to get unstuck and create momentum!⁣
And I'm all about teaching you ways to live your best life that are EASY 💖!!!⁣
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Challenge yourself to learn something new everyday. ⁣
🌟👉 It can be as simple as using a new word and adding it into a conversation.⁣
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Are you ready to STOP 🛑 believing the lies?⁣ Are you ready to STOP 🛑 believing the lies?⁣
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We all tell ourselves lies…⁣
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And you are allowed to STOP!!!⁣
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You are enough exactly as you are.⁣
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And…⁣
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💯 You can have EVERYTHING YOU DESIRE!!!⁣
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👉 When you choose to create the life you love,⁣
👉 When you choose to shift your mindset,⁣
👉 When you choose to show up for yourself daily…⁣
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Then you will realize THOSE LIES ARE NOT TRUE!⁣
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Comment below if you are ready to step into your power 💥 and stop believing the lies!⁣
Dear Me,⁣⁣ ⁣⁣ You are exactly where you ne Dear Me,⁣⁣
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You are exactly where you need to be.⁣⁣
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You have come so far and you are growing and blossoming every single day.⁣⁣
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Yea, sometimes you forget the basics.  You let your mind/ego get the best of you.  Don't forget that gal can be a real jerk sometimes.  But she doesn't mean harm!  She's just looking out for you in her old-school way.⁣⁣
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I want you to know how awesome you are.⁣⁣
How badass and sassy and fun and fiery your essence is!⁣⁣
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You are committed to yourself and that is what makes you amazing.⁣⁣
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And you are going to look back on this day and think… wow I was doing great things!  Why did I even worry?⁣⁣
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You are LIMITLESS ❤️⁣⁣
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Xoxo⁣⁣
Hallie
IT'S SO MUCH EASIER TO THROW IN THE TOWEL 😩⁣ IT'S SO MUCH EASIER TO THROW IN THE TOWEL 😩⁣
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But that's not who you really are!⁣
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⭐️ I know you want to do your best.⁣
⭐️ I know you want to succeed.⁣
⭐️ I know you want to be successful and expansive.⁣
⁣
🤦‍♀️ And sometimes you fail.⁣
🤦‍♀️ Sometimes your ideas don't pan out.⁣
🤦‍♀️ Sometimes…you get in the "this sucks" space.⁣
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Idea 💡 ⁣
⁣
Instead of giving up completely or walking away ⁣
(aka throwing a temper tantrum… oh yea… been there!!!)⁣
⁣
✳️ Why not course-correct? ⁣
✳️ Change tactics?⁣
✳️ Tweak your approach?⁣
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That's often all we need to get back into our groove and back into alignment.⁣
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🛑 Stop being a perfectionist and ✅ start being creative and compassionate with yourself!⁣
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You with me on this?⁣
How committed are you?⁣ ⁣ Cross your heart ❤ How committed are you?⁣
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Cross your heart ❤️ , pray 🙏 to whomever you believe in--HOW COMMITTED ARE YOU?⁣
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💥 To your success?⁣
💥 To your personal development?⁣
💥 To thriving in business?⁣
💥 To making money?⁣
💥 To being in love?⁣
💥 To CREATING A LIFE YOU LOVE?⁣
⁣
If you TRULY want these things, then you have to COMMIT and hold yourself ACCOUNTABLE.⁣
⁣
I've been in sales for 20 years.  When I first started, I used to totally sandbag 😩 my goals because I didn't want to fail. ⁣
I wasn't willing to go all in--and I never reached the massive success I wanted because I held myself back.⁣
⁣
NOW… I'm all in 1000000%⁣
I'm ONLY available for massive personal growth 😍, world-domination 🌎 in teaching personal development strategies, mind-blowing amounts of money 💰 , out of this world relationships 💫.⁣
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I'm speaking it here and holding myself accountable to these crazy high standards because I AM WORTH IT.⁣
⁣
Are you willing/ready to do the same?⁣
⁣
(p.s. If the answer is anything other than HELL YES… please reach out and let's talk about how I can help you get there! 💖)⁣
𝐀𝐫𝐞 𝐲𝐨𝐮 𝐨𝐯𝐞𝐫𝐰𝐡 𝐀𝐫𝐞 𝐲𝐨𝐮 𝐨𝐯𝐞𝐫𝐰𝐡𝐞𝐥𝐦𝐞𝐝? ⁣
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We all feel overwhelmed at different times… some of us more than others. ⁣
⁣
This week's guest on Sassy AF TV/The Sassy AF Audio Experience is Christine Arylo, the author of Overwhelmed and Over It. Christine is a transformational leadership advisor, who teaches women how to tune into our feminine wisdom to break the "over-culture" that we often live in. ⁣
⁣
I absolutely loved this conversation because we got to so many deep truths about connecting to our energy of choice and choosing to make the change we desire to see in this world.⁣
⁣
How do we get out of unrealistic expectations?⁣
How do we find our center?⁣
How do we truly give from our overflow and not from our reserves?⁣
⁣
Christine offers us amazing tools to find this place of choice and access our superpower of harmonic defiance. I know you will enjoy this beautiful episode!⁣ [Podcast / YouTube links in bio ]
Taking a page straight from Gary Vee's playbook 📖 today:

IT'S TIME TO START THINKING FOR YOURSELF AND LIVING LIFE ON YOUR TERMS!

Last I checked, you are not a sheep🐑…

So why follow the flock?

I used to think that "they" had it all figured out. 
"They" knew the answers.
"They" had the secret sauce🥫. 

Turns out… I was soooo very wrong 😬!

The secret sauce is ALL INSIDE OF ME!!!
And it's all inside of YOU!

Just because I do something one way, doesn't mean it's the only way.

Learn from others, take what works for you, but think for yourself.
💖Live life on your terms.💖
Don't be afraid to be WEIRD, CRAZY, TOO MUCH. 

Personally, I love that kind of energy so bring it ON!!!💥

How are you living life on your terms?  Tell me in the comments!
🧘‍♀️ HAVE YOU DONE YOUR STRETCHING TODAY? 🧘‍♀️ HAVE YOU DONE YOUR STRETCHING TODAY?⁣
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Just as it is important to stretch our muscles so they lengthen and lean out, it's important to stretch our mindset and self-imposed limitations.⁣
⁣
Think of your comfort zone as a cozy box 📦 ….⁣
Sure it feels good to be in there for a bit. ⁣
⁣
But then… all of a sudden…⁣
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You feel ⁣
🙀 Cramped!⁣
😬 Itching to get out!⁣
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Your reptilian brain may want you to play it safe inside that cozy cocoon…⁣
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Stretch your arms, your legs, your heart, your mind… you will see how good it feels 💥.⁣
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Allow yourself to stretch and you may be surprised as the result 💖!⁣
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👀 WHEN YOU VISUALIZE IT, YOU WILL MAKE IT HAPPE 👀 WHEN YOU VISUALIZE IT, YOU WILL MAKE IT HAPPEN.⁣
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One of the first steps to manifesting is visualizing the thing you desire.⁣
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Whether it's money, success, fame, love, a big deal, a healthy body…⁣
⁣
🌀 You have to see it and FEEL IT in your body.⁣
⁣
✨ I want you to HAVE EVERYTHING YOU DESIRE!⁣
⁣
✨ I want you CREATE A LIFE YOU LOVE!⁣
⁣
So let's start this week off with a visualization exercise to get your mind, body, and spirit aligned with this Sassy AF energy and kick some a$$ this week!⁣
⁣
Now… WHAT are you visualizing?  Speak your success into existence.💖⁣
I AM RICH AS F*CK!⁣⁣⁠ ⁣⁣⁠ I AM SUCCESS I AM RICH AS F*CK!⁣⁣⁠
⁣⁣⁠
I AM SUCCESSFUL AS F*CK!⁣⁣⁠
⁣⁣⁠
I AM WORTHY. ⁣⁣⁠
I AM LOVE.⁣⁣⁠
I AM LOVED.⁣⁣⁠
I AM LIMITLESS.⁣⁣⁠
⁣⁣⁠
And YES those are intentionally in all CAPS because I'm singing it with passion so loudly the Universe can feel my SASSY vibrations!!!⁣⁣⁠
⁣⁣⁠
And you know why these are all true?⁣⁣⁠
⁣⁣⁠
Because I love myself from the deepest depths inside of me.⁣⁣⁠
⁣⁣⁠
But a few years ago…I could not have said any of these words.  I wouldn't have even dared to THINK them.⁣⁣⁠
⁣⁣⁠
I didn't truly love myself.  I was constantly comparing, drowning in negative self-talk, giving in to self-doubt, playing the victim, playing small.⁣⁣⁠
⁣⁣⁠
And it SUCKED.  And I wouldn't change a thing!!!⁣⁣⁠
⁣⁣⁠
I had to walk my path to find my true self-love.⁣⁣⁠
I now know that self-love is KEY to all success. ⁣⁣⁠
Financial success…⁣⁣⁠
Professional success..⁣⁣⁠
Personal success…⁣⁣⁠
Relationship/love success…⁣⁣⁠
⁣⁣⁠
ALL OF IT!⁣⁣⁠
⁣⁣⁠
When you love yourself wholly--for everything that you are--SUCCESS IS THE ONLY OPTION!⁣⁣⁠
⁣⁣⁠
Join me and my mindset twinner @simonparsons76, along with the legendary @theannieleib for our next Jam Session: Success & Self-Love. [REGISTRATION LINK IN BIO]⁠
⁠
Who’s playing BIG AND SHOWING UP???⁣⁣⁠
THE ONLY THING HOLDING YOU BACK IS YOU!⁣ ⁣ It' THE ONLY THING HOLDING YOU BACK IS YOU!⁣
⁣
It's not…⁣
⁣
🚫 Your job⁣
🚫 Your partner/spouse⁣
🚫 Your inner child⁣
🚫 Your parents⁣
🚫 Your past⁣
🚫 Your income⁣
⁣
YOU CAN HAVE EVERYTHING YOU DESIRE!⁣
⁣
It is time to start…⁣
⁣
💥 Believing⁣
💥 Visioning⁣
💥 Manifesting⁣
💥 Taking ALIGNED ACTION.⁣
⁣
This is YOUR time… ⁣
⁣
💖 YOU ARE UNSTOPPABLE!💖⁣
⁣
Feeling it??? 🤩⁣
If you are not having THIS MUCH FUN in life... wha If you are not having THIS MUCH FUN in life... what is even the point???? 😂😂😂😍😍😍. Thank you @jedifix for being my forever Valentine and making me laugh so hard I pee a little 😂😂😂❤️❤️❤️
Self-love day is just one more reason to LOVE YOUR Self-love day is just one more reason to LOVE YOURSELF harder!!! ⁣
💖⁣
Exactly as you are!!!!⁣
💖⁣
Love you!!! ❤️❤️❤️
Do you need to know someone to help you with somet Do you need to know someone to help you with something? ⁣
💥 I'm your girl!⁣
⁣
I've always been good at connecting other people… except when it comes to romantic ❤️ relationships!⁣
⁣
I'm like the Millionaire Match Maker for networking/connecting 🎉⁣
⁣
One of the best ways to become a better human connector ⁣
Is to really get connected to YOURSELF.⁣
⁣
On a scale of 1-10 (1-low, 10-high)…how connected do you feel to YOU? 🤔⁣
Be honest!⁣
⁣
When you get grounded, centered, self-aware--your connection to self allows you to connect more vibrantly and passionately with other humans.⁣
⁣
Which is absolutely my favorite part of this existence! ✨⁣
⁣
Tell me…what kind of connections are you looking for?⁣
🍰 EAT DESSERT FOR BREAKFAST!🍰⁣ ⁣ ⚠️ 🍰 EAT DESSERT FOR BREAKFAST!🍰⁣
⁣
⚠️ I'm starting a RADICAL revolution.⁣
⁣
🍫 Start with the things you love the most!⁣
🍦 Indulge in what makes you feel good!⁣
🍭 Live your life the way YOU want to!⁣
🧁 Follow your inner guidance!⁣
🍬 HAVE FUN!!!⁣
⁣
I've tried doing life the way you are "supposed" to do it…⁣
And it makes me feel YUCKY 🤢 .⁣
⁣
I'm eating my dessert for breakfast and doing life MY WAY. ⁣
You do you, Boo!!! 💖⁣
⁣
That is what it means to be SASSY AF!!!⁣
⁣
Who's in???🎉⁣
Do you ever get the OFF feeling?⁣ ⁣ 🤪 You j Do you ever get the OFF feeling?⁣
⁣
🤪 You just don't want to get started…⁣
🤪 You can't get motivated…⁣
🤪 You feel uninspired…⁣
😭 You would LITERALLY rather do ANYTHING ELSE…⁣
⁣
You know what I'm talking about?⁣
⁣
👉 That's called RESISTANCE.⁣
⁣
Resistance shows up when we have a pain point we need to work through.⁣
Instead of procrastinating or MAKING EXCUSES… I invite you to GET CURIOUS 🧐.⁣
⁣
Ask yourself… what is this resistance about?⁣
Be courageous and brave and work through it 💖. ⁣
⁣
🌀 This is how you get in flow!⁣
⁣
Want to jam with me about this??? Comment or DM and I'm happy to help you!⁣
🛑 STOP TELLING YOURSELF THE LIES🛑⁣ ⁣ You 🛑 STOP TELLING YOURSELF THE LIES🛑⁣
⁣
You are worthy of so much more.⁣
⁣
And you have the choice EVERY SINGLE DAY.⁣
⁣
You are ENOUGH right now in this moment.⁣
⁣
Stop waiting for….⁣
⁣
❌ The perfect moment.⁣
❌ The next opportunity.⁣
❌ The money.⁣
❌ The love.⁣
Blah, blah, blah.⁣
⁣
Just stop. ⁣
⁣
🔥 START BELIEVING IN YOU.⁣
🔥 START BELIEVING IN YOUR DREAMS.⁣
🔥 START ASKING FOR YOUR DESIRES.⁣
🔥 START CELEBRATING YOU.⁣
⁣
Choose you right now.  You are worthy ❤️!⁣
I have a riddle for you!⁣ ⁣ 🧐 What's someth I have a riddle for you!⁣
⁣
🧐 What's something that the more you give to yourself, the more you can give to others???⁣
⁣
Did you guess the answer?⁣
⁣
😍 SELF-LOVE!!!😍⁣
⁣
Let's REDEFINE what self-love means so that you can practice it daily.⁣
⁣
💖 Self-Love is showing love for me in a way that is reflective of my core values. ⁣
⁣
💖 Self-love is words, thoughts, and actions that support my inner desires for growth, support, and positive energy. ⁣
⁣
💖 Self-love is showing myself the respect and dignity I deserve and not compromising my values or my energy for someone else. ⁣
⁣
💖 Self-love is wrapping myself in a big supportive hug and knowing that I am loved.⁣
⁣
Hope that helps!  Tell me how you are showing some self-love today ⬇️!⁣
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4 Ways To Grow Your Personal Brand with Intention - Sassy Healthy Fit